Introduction
Are you considering selling your home in 2025? Do you aspire to enhance your selling price? Before embarking on major renovations, it’s crucial to identify the ones that can significantly boost your home’s value, potentially leading to a more profitable sale.
Indeed, not all renovations generate better sales or the same return on investment. I’ll help you determine which ones have the most impact.
What you’ll learn in this article:
- The seven most profitable renovations to maximize your home’s market value.
- How to determine your renovations’ return on investment (ROI).
- Mistakes to avoid, as they are costly and unprofitable.
- Money-saving tips that can make all the difference.
Why do some renovations increase the value of your home more than others?
The concept of return on investment (ROI) in the specific context of renovations
Understanding the concept of return on investment (ROI) in the context of selling a home is crucial. Renovations are not just about improving aesthetics, but also about maximizing the selling price and reducing the time your property spends on the market.
Return on investment (ROI) is therefore calculated by comparing the cost of renovations to the increase in the home’s selling price, which is directly related to this work. It is, therefore, calculated as follows:
ROI = (Value of the rise in the selling price – Cost of work / Cost of renovations) × 100
For example, if you renovate the kitchen for $30,000, which increases your home’s market value by $50,000, your ROI is 66.66%.
What are buyers looking for in 2025?
Before embarking on a renovation project, it’s crucial to grasp what potential buyers are seeking. This understanding will not only inform your decisions but also ensure a more profitable return on your investment.
When a buyer visits a home for sale, the first 10 seconds are the most important. They’re enough to determine if they’ve fallen in love with it.
- Buyers are looking for peace of mind, which means they appreciate turnkey homes where all major renovations have been completed. All left is for them to move in and make the space their own.
- Aesthetically favor neutral colors, spaces bathed in natural light, quality materials, and meticulous finishes.
- Modern buyers seek functionality in addition to aesthetics: versatile open spaces, plenty of storage, and modern amenities.
- Fourth point to consider: buyers are particularly interested in energy efficiency.
The 7 Renovations Offering the Best Return on Investment
1. Kitchen Renovation
According to a 2024 Centris survey of 1,000 real estate brokers and a 2022 Royal Lepage survey of 340 real estate brokers across Canada, a kitchen renovation is the most profitable home improvement project that most increases a home’s value.
According to real estate professionals, a kitchen renovation can increase your home’s value by an average of 20%. Centris reports a return on investment of 75% to 100%.
Undoubtedly, the kitchen holds a special place in a home. It’s not just a place for cooking, but also a key factor in influencing buyers’ decisions.
Functional or aesthetic improvements are sometimes enough, and a complete renovation could be avoided. To maximize your return on investment, it is essential that:
- The finishes and materials chosen for your kitchen renovation are suited to the market in which your home is located. For example, a high-end kitchen in a home with a market value of $500,000 is not a profitable investment. Conversely, a regularly renovated kitchen in a luxury home can lower its value.
2. Bathroom Renovation
The bathroom, often a personal sanctuary, is the second most important room in a home. It also represents a cost-effective renovation with a return on investment of 75% to 100%. According to the Royal Lepage survey, renovating a bathroom increases your home’s selling price by an average of 16%. This is not just a financial investment but a chance to personalize a uniquely your space.
3. Basement Finishing and/or Expansion
The third most cost-effective renovation is finishing a basement, and the fourth is adding a basement apartment. Renovating a basement not only increases your home’s selling price by an average of 15% (source: Royal Lepage) but also adds a versatile and comfortable living space that can be tailored to your family’s needs.
4. Door and Window Replacement
Replacing doors and windows is another major renovation that can maximize your selling price. Indeed, energy efficiency is a priority for modern buyers. According to its survey, Royal Lepage estimates that replacing windows can increase your home’s value by 13%.
5. Exterior Design
Even though, according to Royal Lepage, 87% of real estate brokers surveyed recommend renovating the interior of the home first, especially since the price of materials has skyrocketed in recent years, the fact remains that the exterior of the house is what buyers see first and what often attracts first-time buyers.
Therefore, landscaping and improving an outdoor space increases property value by an average of 10%. This is a solid investment that can give you confidence in the resale value of your home.
6. Repainting the Home
Work should be done to improve and increase the brightness of all principal rooms. This includes painting the walls in neutral and bright colors. Did you know that a fresh coat of paint can increase your home’s market value by 12%?
7. Refresh Flooring
Worn floors and stained carpets leave a bad impression.
- Sand hardwood floors to make them look new.
- Replace worn rugs and carpets with more durable materials.
- Opt for modern flooring.
The Least Cost-Effective Renovations to Increase Your Home's Value When Selling
The Pool
Installing a pool is considered the renovation with the lowest return on investment. It would only increase your home’s value by 6%. That’s not much when you consider the cost of a pool in 2025 and all the landscaping that goes with it.
Extremely Expensive Landscaping
Even though the exterior is the first thing buyers see, and aesthetics are critical, you should always keep in mind the principle of conformity: overly expensive landscaping won’t increase the value of your home for the same price.
Expensive Home Theater-Style Interior Designs
Overly personalized interior design improvements don’t offer a good return on investment. For example, a home theater won’t increase your home’s market value compared to a well-appointed, functional, and comfortable basement.
Inexpensive Improvements That Significantly Increase Your Property's Value
Declutter and Depersonalize: The ROI is 100%
A decluttered home appears larger. A cluttered home makes it appear smaller but also poorly maintained.
It’s also important to depersonalize the space so the buyer can imagine themselves.
- Remove personal photos
- Empty closets as much as possible so the buyer can get a clear idea of the available storage space
Increase indoor and outdoor lighting
- Add light fixtures
- Install dimmer switches
- Open curtains and blinds or even remove some
- Adjust outdoor lighting
Other factors to consider during your renovations to maximize your return on investment
Know the local market and comparable properties
Understanding the local market and the value of comparable properties is key to maximizing the return on your renovation investment. This knowledge empowers you to make strategic decisions. For instance, if your home is valued at $500,000 due to its location, your renovation costs should align with this figure. This is known as the principle of conformity.
For instance, a luxurious Italian marble bathroom priced under $600,000 in a home may not be the most strategic choice.
Conversely, a basic melamine kitchen violates the principle of conformity in a luxury home and reduces its value. The buyer will calculate that they will have to redo the kitchen and will not seek to realize any capital gains.
Prioritize the Most Important Renovations
When preparing your home for sale, it’s crucial to focus on essential renovations that add value rather than just those that improve the property. This approach keeps you focused on maximizing your return on investment.
For example, replacing the roof is essential to avoid significant damage.
The same goes for:
- Electrical and plumbing work
- Foundation and structure
- Heating and cooling systems
Buyers are looking for peace of mind and functionality above all else. They likely prefer a home with less curb appeal and without functional issues.
Determine a renovation budget
It’s essential to determine and stick to a renovation budget to maximize your return on investment.
Your budget must be realistic and achievable. By “achievable,” I mean financeable, whether through your down payment or obtaining a bank line of credit. Don’t forget to evaluate the various grants available to improve your home’s energy efficiency, for example.
Obtain multiple quotes
It’s essential to obtain multiple quotes when planning your renovations. This ensures you get competitive prices and provides you with a sense of security. Working with insured and licensed professionals is also crucial. Remember to keep all your receipts; potential buyers may want to see them.
When to renovate your house?
When is the best time to renovate ?
The answer depends on when you want to list your house. But in general:
- Fall is ideal for interior renovations
- Spring is perfect for exterior renovations
How much time should you allow for renovations ?
- Kitchen renovation: approximately 4 to 6 weeks
- Bathroom renovation: approximately 2 to 4 weeks
- Basement renovation: 6 to 12 weeks
- Painting: approximately 1 to 2 weeks
- Outdoor deck renovation: approximately 2 weeks
Conclusion
In conclusion, you must renovate your property intelligently to make it as attractive as possible to future buyers and, ultimately, obtain the best possible price. Indeed, some renovations offer a 100% return on investment and significantly increase the value of your home, thus contributing to its curb appeal. Conversely, some upgrades are not profitable at all.
Key points:
- Kitchens and bathrooms are the most essential renovations.
- Energy efficiency has become a must-have in 2025.
- Think about minor improvements that can make a big difference.
- Always apply the market-conformity principle.
Are you planning to put your home up for sale? As a real estate broker in Montreal and the South Shore, I can help you determine the most profitable renovations. Contact me for personalized advice.
FAQ
Which renovations increase a home’s value?
The renovations that most increase a home’s value are:
- Kitchen renovations increase your home’s value by an average of 20%
- Bathroom renovations increase your home’s value by an average of 16%
- Basement renovations by 15%
- Door and window replacement by 13%
- Interior painting by 12%
- Landscaping by 10%
What is the most expensive part of a renovation? In general, the most costly parts of a renovation, especially since the pandemic:
- Materials, especially high-end materials
- Specialized labor
- Changes to the building’s structure, such as plumbing, electrical, and foundations
- Custom finishes
What is the most common renovation? The most common renovations we see:
- Repainting the house
- Partial kitchen renovation; redoing the countertops, for example
- Updating the main bathroom
- Improving the lighting





